{"id":84228311,"date":"2025-02-09T16:02:00","date_gmt":"2025-02-09T15:02:00","guid":{"rendered":"https:\/\/www.automotorsport.se\/?p=84228311"},"modified":"2025-02-09T13:41:35","modified_gmt":"2025-02-09T12:41:35","slug":"porsche-angrar-sig-cayenne-blir-inte-helt-eldriven","status":"publish","type":"post","link":"https:\/\/www.automotorsport.se\/nyheter\/porsche-angrar-sig-cayenne-blir-inte-helt-eldriven\/","title":{"rendered":"Porsche \u00e5ngrar sig: Cayenne blir inte helt eldriven"},"content":{"rendered":"\n<p>Porsche har meddelat att kostnaderna f\u00f6r att bredda sin produktportf\u00f6lj med fler modeller av f\u00f6rbr\u00e4nningsmotorer och laddhybrider kommer att p\u00e5verka l\u00f6nsamheten negativt under \u00e5ret, enligt en rapport fr\u00e5n&nbsp;<a href=\"https:\/\/www.autonews.com\/volkswagen\/porsche\/ane-porsche-profit-ice-phev-evs-margins\/?utm_source=Sailthru&amp;utm_medium=email&amp;utm_campaign=Newsletter-ANEDontMiss-20250207\">Automotive <\/a><a href=\"https:\/\/www.autonews.com\/volkswagen\/porsche\/ane-porsche-profit-ice-phev-evs-margins\/?utm_source=Sailthru&amp;utm_medium=email&amp;utm_campaign=Newsletter-ANEDontMiss-20250207\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">News<\/a><a href=\"https:\/\/www.autonews.com\/volkswagen\/porsche\/ane-porsche-profit-ice-phev-evs-margins\/?utm_source=Sailthru&amp;utm_medium=email&amp;utm_campaign=Newsletter-ANEDontMiss-20250207\"> Europe<\/a>.<\/p>\n\n<p>Enligt ett uttalande den 6 februari f\u00f6rv\u00e4ntar sig f\u00f6retaget en ekonomisk belastning p\u00e5 800 miljoner euro, vilket kan s\u00e4nka marginalerna till 10-12 procent f\u00f6r 2025.<\/p>\n\n<p><strong>L\u00e4s ocks\u00e5:<\/strong> <a href=\"https:\/\/www.automotorsport.se\/nyheter\/nya-porsche-cayenne-blir-helt-eldriven\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nya Porsche Cayenne blir helt eldriven<\/a><\/p>\n\n<h3 class=\"wp-block-heading\">Porsche \u00f6verger elbilsexklusivitet \u2013 men varf\u00f6r?<\/h3>\n\n<p>Beslutet kommer efter att efterfr\u00e5gan p\u00e5 elbilar i Europa har varit l\u00e4gre \u00e4n v\u00e4ntat. Samtidigt har konkurrensen fr\u00e5n kinesiska tillverkare \u00f6kat markant. <\/p>\n\n<p>Porsche \u00e4r en av flera tillverkare som nu v\u00e4nder tillbaka till f\u00f6rbr\u00e4nningsmotorer f\u00f6r att m\u00f6ta kundernas krav. F\u00f6retagets leveranser i Kina sj\u00f6nk med 28 procent under 2024, vilket har bidragit till detta skifte.<\/p>\n    <div class=\"dap-ad-format\" style=\"width:100%;display: flex;justify-content: space-between;overflow:hidden;flex-direction: column;align-items: center;\">\n        <div id='div-gpt-ad-dap-67b4613e6a1d8'>\n            <script> \n                typeof addSlot === \"function\" && addSlot(\n                    { \n                        id: 'div-gpt-ad-dap-67b4613e6a1d8', \n                        sizes: [[640, 360], [640, 480], [640, 320]], \n                        target: 'DAP_D', \n                        minSize: 1100, \n                        maxSize: Infinity \n                    }\n                )\n            <\/script>\n        <\/div>\n    <\/div>    <div class=\"dap-ad-format\" style=\"width:100%;display: flex;justify-content: space-between;overflow:hidden;flex-direction: column;align-items: center;\">\n        <div id='div-gpt-ad-dap-mobile-67b4613e6a250'>\n            <script> \n                typeof addSlot === \"function\" && addSlot(\n                    { \n                        id: 'div-gpt-ad-dap-mobile-67b4613e6a250', \n                        sizes: [[320, 50], [320, 320], [320, 480]], \n                        target: 'DAP_M', \n                        minSize: 0, \n                        maxSize: 1100 \n                    }\n                )\n            <\/script>\n        <\/div>\n    <\/div>\n<p>I november meddelade Porsche att man kommer att utveckla nya versioner av f\u00f6rbr\u00e4nningsmotorer \u00f6ver hela sin modellserie. Detta inkluderar <a href=\"https:\/\/www.automotorsport.se\/nyheter\/porsche-cayenne-gts-far-teknik-fran-turbo-gt\/\">Cayenne<\/a> och <a href=\"https:\/\/www.automotorsport.se\/provkorningar\/prov-porsche-macan-4-e-fartblind\/\">Macan<\/a>, som ursprungligen skulle bli helt elektriska i sina kommande generationer. Ist\u00e4llet planeras nu b\u00e5de el- och f\u00f6rbr\u00e4nningsmotorversioner.<\/p>\n\n<p><strong>L\u00e4s \u00e4ven: <\/strong><a href=\"https:\/\/www.automotorsport.se\/provkorningar\/prov-porsche-gt3-vi-behover-beratta-nagot-for-dig\/\">PROV: Porsche GT3 \u2013 vi beh\u00f6ver ber\u00e4tta n\u00e5got f\u00f6r dig<\/a><\/p>\n\n<h3 class=\"wp-block-heading\">Stora kostnader pressar Porsches vinstm\u00e5l<\/h3>\n\n<p>Porsche f\u00f6rv\u00e4ntar sig att l\u00f6nsamheten f\u00f6r 2024 kommer att landa p\u00e5 den nedre delen av prognosintervallet, runt 14 procent, ned fr\u00e5n den initiala prognosen p\u00e5 15-17 procent. Det l\u00e5ngsiktiga m\u00e5let \u00e4r att uppn\u00e5 en marginal p\u00e5 20 procent, men detta f\u00f6rs\u00e4mras av de \u00f6kade kostnaderna f\u00f6r att utveckla nya modeller.<\/p>\n\n<p>Dessutom planerar Porsche att uppdatera modeller som Panamera och den kommande stora el-SUV:en&nbsp;med kodnamnet K1, som nu ocks\u00e5 kommer att erbjudas med f\u00f6rbr\u00e4nningsmotorer.<\/p>\n\n<p><strong>Porsches st\u00f6rsta utmaningar just nu:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li>Leveranser i Kina sj\u00f6nk med 28 procent under 2024<\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Kostnader f\u00f6r nya modeller \u00f6kar \u2013 800 miljoner euro bara i \u00e5r<\/li>\n<\/ul>\n\n<ul class=\"wp-block-list\">\n<li>Aktiekursen har halverats sedan toppnoteringen 2023<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\">Interna utmaningar<\/h3>\n\n<p>I januari avsl\u00f6jade Porsche att man \u00f6verv\u00e4ger att ers\u00e4tta sin ekonomichef Lutz Meschke och f\u00f6rs\u00e4ljningschef Detlev von Platen efter kritik mot f\u00f6retagets d\u00e5liga resultat och svaga aktiekurs. Aktiekursen sj\u00f6nk med 27 procent f\u00f6rra \u00e5ret och har halverats sedan toppnoteringen p\u00e5 109,5 miljarder euro i maj 2023.<\/p>\n\n<h3 class=\"wp-block-heading\">Vad betyder detta f\u00f6r branschen?<\/h3>\n\n<p>Porsches beslut reflekterar en bredare trend i bilindustrin d\u00e4r elektrifieringen m\u00f6ter ov\u00e4ntade hinder. Med stigande kostnader och l\u00e4gre \u00e4n f\u00f6rv\u00e4ntad efterfr\u00e5gan p\u00e5 elbilar tvingas m\u00e5nga tillverkare att hitta en balans mellan traditionella motorer och nya eldrivna alternativ.<\/p>\n    <div class=\"dap-ad-format\" style=\"width:100%;display: flex;justify-content: space-between;overflow:hidden;flex-direction: column;align-items: center;\">\n        <div id='div-gpt-ad-dap-67b4613e6a2da'>\n            <script> \n                typeof addSlot === \"function\" && addSlot(\n                    { \n                        id: 'div-gpt-ad-dap-67b4613e6a2da', \n                        sizes: [[640, 360], [640, 480]], \n                        target: 'DAP_D', \n                        minSize: 1100, \n                        maxSize: Infinity \n                    }\n                )\n            <\/script>\n        <\/div>\n    <\/div>    <div class=\"dap-ad-format\" style=\"width:100%;display: flex;justify-content: space-between;overflow:hidden;flex-direction: column;align-items: center;\">\n        <div id='div-gpt-ad-dap-mobile-67b4613e6a343'>\n            <script> \n                typeof addSlot === \"function\" && addSlot(\n                    { \n                        id: 'div-gpt-ad-dap-mobile-67b4613e6a343', \n                        sizes: [[320, 320], [320, 480]], \n                        target: 'DAP_M', \n                        minSize: 0, \n                        maxSize: 1100 \n                    }\n                )\n            <\/script>\n        <\/div>\n    <\/div>\n<p><strong>Vad tycker du om Porsches beslut? \u00c4r detta ett steg bak\u00e5t f\u00f6r branschen eller ett n\u00f6dv\u00e4ndigt drag f\u00f6r att m\u00f6ta kundernas behov? Kommentera och dela dina tankar!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Porsche \u00e4ndrar kurs \u2013 n\u00e4sta generation av Cayenne f\u00e5r b\u00e5de el- och f\u00f6rbr\u00e4nningsmotor. \u00c4r detta en n\u00f6dv\u00e4ndig strategi eller ett bakslag?<\/p>\n","protected":false},"author":5152,"featured_media":84228337,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[577],"tags":[285,23,82,2102],"credited-editor":[2310],"class_list":["post-84228311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nyheter","tag-cayenne","tag-elbilar","tag-porsche","tag-recharge","credited-editor-christoffer-linden"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/posts\/84228311","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/users\/5152"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/comments?post=84228311"}],"version-history":[{"count":9,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/posts\/84228311\/revisions"}],"predecessor-version":[{"id":84228374,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/posts\/84228311\/revisions\/84228374"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/media\/84228337"}],"wp:attachment":[{"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/media?parent=84228311"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/categories?post=84228311"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/tags?post=84228311"},{"taxonomy":"credited-editor","embeddable":true,"href":"https:\/\/www.automotorsport.se\/wp-json\/wp\/v2\/credited-editor?post=84228311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}